Book

Description

Book defines the research of buying activities of people in the new millennium, contains popular discussion about, Why malls are the best shopping place of the millennium, comparative analysis of the shopping malls and much more regarding the same topic. Research methodology implemented for the designated study is provided by the internet research and comparison. An analysis is made herewith on the basis of information received from secondary resources. However a few of primary resources have also been researched to build up the conclusion. There has been no direct material or references made from the primary researches. The studies and research methodology incorporated while preparing the research paper is focused on the ideologies of the end consumer when they step into the mall.